Zoho CRM is an online Sales CRM software to help manage your customer operations in one CRM platform. Trusted by over 100+ million users worldwide, Zoho is the no. 1 choice for SMBs all across the world.
Problem:
One of our clients in the real estate industry was facing issues in establishing regular engagement with their customers. Furthermore, they were using conventional software to manage their leads.
Solutions:
We introduced Zoho CRM to the client to help manage their leads. We established a pipeline that helped them in defining their lead’s stage correctly. This led to a clear decision making for their sales team.
Furthermore, we integrated Zoho with a WhatsApp tool to send messages automatically which led to more efficiency and ease to the sales team. We even added another layer of communication thorough mails sent via Zoho, every time a lead’s stage was updated.
We launched drip marketing that helped in creating an engagement with the cold leads to turn them warm again.
Through Zoho CRM, all the marketing channels were able to send the leads at one place making it super-easy for the client in managing the leads.
Problem:
One of our client makes high quality fittings under their own brand. But since it is a new brand, creating awareness and communication is the key in the B2B category. Being a relatively new brand, getting interested dealers onboard was the challenge presented to us.
Solutions:
We solved this problem by creating an effective marketing funnel with the help of Zoho CRM. First, we created high quality ad campaign integrated with the CRM to collect high-intent leads. Then we started pushing communication through various channels to our leads creating better brand recall and engagement. This was possible only because of the easy integration processes laid by Zoho.
The written communication was followed by a call from the client’s sales team that resulted in a quick brand recall and high interest from the leads.
This strategy has helped (and is still helping) them in achieving their targets for new dealers pan India.
Problem:
Well, before we could start pushing Zoho CRM to our customers, we had to be sure first. We were initially looking for a CRM that could create an effective integration with other communication channels to help us managing our marketing and sales through a single window.
Solutions:
Zoho CRM was amongst many other CRM platforms but we found it to be the most effective. With Zoho CRM, we were able to: